A Gap Fill on Colgate Palmolive

The Colgate-Palmolive Company is one of the world’s biggest of household and personal hygiene goods. The Colgate half was in 1806 by soap and candle maker William Colgate. The Palmolive half was a company founded by B.J. Johnson who made a soap from palm and olive oils. The two companies in 1953. Today the company generates over $15 billion a year in . Its major competitor is Proctor and Gamble. Colgate-Palmolive have a very broad mix of , including Ajax cleaner, Palmolive soap, Colgate toothpaste, and Fab detergent. The says the company is “deeply committed to technology which can address changing needs throughout the world”. His website message states: “Our goal is to…create products that will continue to the quality of life for our consumers wherever they live.”