A Lesson on Nokia

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THE LESSON ON NOKIA

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Nokia is a Finnish telecommunications corporation. It is Finland’s largest company and accounts for 25% of the country’s exports and a third of the value of the Helsinki Stock Exchange. Nokia has its roots in another form of communication – paper. It was established in 1865 by mining engineer Fredrik Idestam who started manufacturing paper. The company is named after the Nokianvirta River which it used for its paper mill. In 1902, the company started producing electricity. It merged with two other companies in 1967 to form the Nokia Corporation and produced household goods. In the 1980s the company decided to solely focus on mobile phone technology. Today, it employs 123,000 people in 120 countries. It is the world’s largest producer of mobile phones.

ONLINE QUIZZES

  • Fill-in-the-blank

  • Matching

  • Hangman

  • Flash cards

  • Text jumble

  • Missing words

  • No letters

  • Crossword

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    WORKSHEET ACTIVITIES

    WARM-UPS

    1. BRAINSTORM: Write all the words you can think of about Nokia on the board or on a piece of paper. Talk about these words with your partner(s).

    2. NOKIA MORNING: Each student pretends to be an employee of Nokia. They walk around the class and talk about the company and their job.

    3. RUMOURS: Each student writes down a pretend rumour about Nokia. They then walk around the class and talk to other students about their rumour.

    4. GOOD AND BAD: Brainstorm good and bad things about Nokia and write them on the board. Students talk about these in pairs.

    5. TRUE OR FALSE: Students find out several facts about Nokia. They write these down and add the same number of things about the company that are false. Students test each other on which of their points are true or false.

    6. FACTS: In groups, students write down as many facts as they can about Nokia. The winner is the group with the most facts. Teacher may wish to have groups share their facts to make sure they are real.

    LISTENING / READING GAP FILL

    Nokia is a Finnish telecommunications corporation. It is Finland’s ____________________________ 25% of the country’s exports and ____________________________ the Helsinki Stock Exchange. ____________________________ another form of communication – paper. It was established in 1865 by mining engineer Fredrik Idestam who started manufacturing paper. ____________________________ the Nokianvirta River ____________________________ mill. In 1902, the company started producing electricity. It ____________________________ companies in 1967 to form the Nokia Corporation and produced household goods. In the 1980s the company ____________________________ on mobile phone technology. Today, it employs 123,000 people in 120 countries. It is the ____________________________ of mobile phones.

    CORRECT THE SPELLING

    Nokia is a Finnish telecommunications corporation. It is Finland’s largest company and otccansu for 25% of the country’s exports and a rhidt of the value of the Helsinki Stock Exchange. Nokia has its roots in another form of communication – paper. It was sbhedtsaiel in 1865 by mining engineer Fredrik Idestam who started manufacturing paper. The company is named after the Nokianvirta River which it used for its paper mill. In 1902, the company started uipcgrndo electricity. It rgeedm with two other companies in 1967 to form the Nokia Corporation and produced dhelhoous goods. In the 1980s the company decided to yslloe ucfso on mobile phone technology. Today, it myeplos 123,000 people in 120 countries. It is the world’s largest producer of mobile phones.

    UNJUMBLE THE WORDS

    Nokia is a Finnish telecommunications corporation. It is for accounts and company largest Finland’s % 25 of the country’s the and value a of third the of exports Helsinki Stock Exchange. in roots its has Nokia of form another communication – paper. It was established in 1865 by Fredrik engineer mining started who Idestam manufacturing paper. The company is named after the Nokianvirta River mill paper its for used it which. In 1902, the company started producing electricity. It merged to 1967 in companies other two with form the Nokia Corporation and produced household goods. In the focus the decided solely 1980s company to on mobile phone technology. Today, it employs 123,000 people in 120 countries. mobile of producer largest world’s the is It phones.

    INSERT THE VOWELS

    N_k__ _s _ F_nn_sh t_l_c_mm_n_c_t__ns c_rp_r_t__n. _t _s F_nl_nd’s l_rg_st c_mp_ny _nd _cc__nts f_r 25% _f th_ c__ntry’s _xp_rts _nd _ th_rd _f th_ v_l__ _f th_ H_ls_nk_ St_ck _xch_ng_. N_k__ h_s _ts r__ts _n _n_th_r f_rm _f c_mm_n_c_t__n – p_p_r. _t w_s _st_bl_sh_d _n 1865 by m_n_ng _ng_n__r Fr_dr_k _d_st_m wh_ st_rt_d m_n_f_ct_r_ng p_p_r. Th_ c_mp_ny _s n_m_d _ft_r th_ N_k__nv_rt_ R_v_r wh_ch _t _s_d f_r _ts p_p_r m_ll. _n 1902, th_ c_mp_ny st_rt_d pr_d_c_ng _l_ctr_c_ty. _t m_rg_d w_th tw_ _th_r c_mp_n__s _n 1967 t_ f_rm th_ N_k__ C_rp_r_t__n _nd pr_d_c_d h__s_h_ld g__ds. _n th_ 1980s th_ c_mp_ny d_c_d_d t_ s_l_ly f_c_s _n m_b_l_ ph_n_ t_chn_l_gy. T_d_y, _t _mpl_ys 123,000 p__pl_ _n 120 c__ntr__s. _t _s th_ w_rld’s l_rg_st pr_d_c_r _f m_b_l_ ph_n_s.

    PUNCTUATE THE TEXT AND ADD CAPITALS

    nokia is a finnish telecommunications corporation it is finland’s largest company and accounts for 25% of the country’s exports and a third of the value of the helsinki stock exchange nokia has its roots in another form of communication – paper it was established in 1865 by mining engineer fredrik idestam who started manufacturing paper the company is named after the nokianvirta river which it used for its paper mill in 1902 the company started producing electricity it merged with two other companies in 1967 to form the nokia corporation and produced household goods in the 1980s the company decided to solely focus on mobile phone technology today it employs 123000 people in 120 countries it is the world’s largest producer of mobile phones

    CHOOSE THE CORRECT TENSE

    Nokia .......... (be) a Finnish telecommunications corporation. It is Finland’s largest company and .......... (account) for 25% of the country’s exports and a third of the value of the Helsinki Stock Exchange. Nokia .......... (have) its roots in another form of communication – paper. It was .......... (establish) in 1865 by mining engineer Fredrik Idestam who .......... (start) manufacturing paper. The company is .......... (name) after the Nokianvirta River which it .......... (use) for its paper mill. In 1902, the company .......... (start) producing electricity. It .......... (merge) with two other companies in 1967 to .......... (form) the Nokia Corporation and .......... (produce) household goods. In the 1980s the company .......... (decide) to solely focus on mobile phone technology. Today, it .......... (employ) 123,000 people in 120 countries. It .......... (be) the world’s largest producer of mobile phones.

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    REWRITE WITH SPACES

    NokiaisaFinnishtelecommunicationscorporation.ItisFinland’slargestcompanyand
    accountsfor25%ofthecountry’sexportsandathirdofthevalueoftheHelsinkiStock
    Exchange.Nokiahasitsrootsinanotherformofcommunication–paper.Itwasestablished
    in1865byminingengineerFredrikIdestamwhostartedmanufacturingpaper.Thecompany
    isnamedaftertheNokianvirtaRiverwhichitusedforitspapermill.In1902,thecompanystarted
    producingelectricity.Itmergedwithtwoothercompaniesin1967toformtheNokia
    Corporationandproducedhouseholdgoods.Inthe1980sthecompanydecidedtosolelyfocus
    onmobilephonetechnology.Today,itemploys123,000peoplein120countries.Itistheworld’s
    largestproducerofmobilephones.

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    CHOOSE THE CORRECT WORD

    Nokia is a Finnish telecommunications ____________. It is Finland’s largest company and accounts for 25% of the country’s ____________ and a third of the ____________ of the Helsinki Stock Exchange. Nokia has its ____________ in another form of communication – paper. It was established in 1865 by mining engineer Fredrik Idestam who started manufacturing paper. The company is ____________ after the Nokianvirta River which it used for its paper mill. In 1902, the company started producing electricity. It ____________ with two other companies in 1967 to ____________ the Nokia Corporation and produced ____________ goods. In the 1980s the company decided to ____________ focus on mobile phone technology. Today, it employs 123,000 people in 120 countries. It is the world’s largest ____________ of mobile phones.

     

     

    value
    household
    corporation
    named
    producer
    form
    exports
    solely
    merged
    roots

    PROJECT NOKIA

    Part 1. Your mission is to increase the profits and sales of Nokia. Complete this  table with your project partner(s):

    Main products

     

     

     

    How to improve them

     

     

     

    A brand new ‘killer’ product

     

    How Nokia is better than the competition

     

    How to beat the competition

     

    Part 2. Change partners and look at their project. Suggest improvements. Ask for advice on your project:

    Part 3. Make a presentation on your project. Give it to the class. Vote the best projects.

    NOKIA – ROLE PLAY 1

    Role  A – Nokia CEO

    You believe your company is the best in the world. It pays its workers very well and working conditions are great. Your company is very green – it cares about the environment. You think your levels of customer service are great. Disagree with person B, C and D.

    Role  B – Nokia worker

    You think it’s a bad company to work for. You’re very unhappy with pay, raises and bonuses. You are very unhappy with the working environment. You don’t like the company’s policy on the environment. You keep hearing profits are more important than customers. Disagree with A and C. Tell D the truth.

    Role  C – Nokia customer

    You are a customer of Nokia. You used to think it was great, but not now. Its workers are always very rude. No one ever answers the phone. You are shocked about its policy on the environment. You think all staff should get less pay. You disagree with person A and B. Tell D the truth.

    Role  D – A journalist

    You keep hearing bad things about Nokia. You want to tell the world in your newspaper. You heard the CEO gets a huge bonus every year. You found a company memo saying profits are more important than the environment. You want to know why so many staff are ill. Find the truth.

    NOKIA – ROLE PLAY 2

    Role  A – Nokia New Products Director

    You have created a new product for Nokia. You believe the new product will be the company’s best ever. It will be a bestseller. There are people who do not agree with you. You need B, C and D on your side. Tell them why this is a product that will bring great things to Nokia.

    Role  B – Nokia Marketing Director

    You think the company’s new product is a really bad idea. It will give your company a really bad name. You think the New Products Director is trying to destroy the company. Try to get him/her to understand there’s no way the new product will sell. Try to get person C and D on your side.

    Role  C – Nokia Market Researcher

    You have interviewed thousands of people about the new product. They don’t like it or hate it. You think it will be successful if they make many changes. Tell the New Products Director he/she needs to change the product. You neither like nor trust person B. Disagree will him/her.

    Role  D – Nokia Shareholder

    You know a lot about Nokia’s new product. You are worried it will not sell and share prices will go down. You think A is crazy and must find a new job. You agree with everything B says. You don’t agree with C. The new product should not go on the market.

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    JOB INTERVIEW ROLE PLAY

    INTERVIEWER  (Write the questions you want to ask the candidate.)

    1.

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    2.

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    3.

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    4.

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    5.

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    6.

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    INTERVIEWEE  (Write questions you want to ask the interviewer.)

    1.

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    2.

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    3.

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    4.

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    5.

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    6.

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    DISCUSSION (Write your own questions)

    STUDENT A’s QUESTIONS (Do not show these to student B)

    1.

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    2.

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    STUDENT B’s QUESTIONS (Do not show these to student A)

    1.

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    6.

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    NOKIA SURVEY

    Write five GOOD questions about Nokia in the table. Do this in pairs. Each student must write the questions on his / her own paper.

    When you have finished, interview other students. Write down their answers.

     

    STUDENT 1

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    STUDENT 2

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    STUDENT 3

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    Q.1.

     

     

     

     

    Q.2.

     

     

     

     

    Q.3.

     

     

     

     

    Q.4.

     

     

     

     

    Q.5.

     

     

     

     

    WRITING 1 – SPEED WRITING

    Write anything about Nokia for 10 minutes. Show your partner your paper. Correct each other’s work.

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    WRITING 2 – LETTER OF COMPLAINT

    Write a letter to Nokia. Complain about one of its products. Ask for a refund. Show your partner your paper. Correct each other’s work.

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    WRITING 3 – LETTER OF APOLOGY

    Write a letter of apology to the customer. Explain why you cannot give a refund. Show your partner your letter. Correct each other’s work.

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    HOMEWORK

    1. VOCABULARY EXTENSION: Choose several of the words from the text. Use a dictionary or Google’s search field (or another search engine) to build up more associations / collocations of each word.

    2. INTERNET INFO: Search the Internet and find more information about Nokia. Talk about what you discover with your partner(s) in the next lesson.

    3. MAGAZINE ARTICLE: Write a magazine article about Nokia. What have they done recently? What are their plans? Read what you wrote to your classmates in the next lesson. Give each other feedback on your articles.

    4. NOKIA POSTER Make a poster about Nokia. Make sure you sell the company to the public.  Show it to your classmates in the next lesson. Give each other feedback on your posters.

    5. MY NOKIA LESSON: Make your own English lesson on Nokia. Make sure there is a good mix of things to do. Find some good online activities. Teach the class / another group when you have finished.

    6. ONLINE SHARING: Use your blog, wiki, Facebook page, MySpace page, Twitter stream, Del-icio-us / StumbleUpon account, or any other social media tool to get opinions on Nokia. Share your findings with the class.

    ANSWERS

    Check your answers in the article at the top of this page.




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